Webinar 3 - SWOT Like You've Never Done It Before

Tuesday, 26 May 2026

Presented by Michael Connelly, Managing Director and Scott Henry, Project Consultant, CPRG

Most SWOT analyses don’t go far enough. They end up as broad lists that look good on paper but don’t actually guide decisions or shape meaningful planning.

In this session, you’ll learn how to approach SWOT differently, using a structured, practical process that helps you uncover what’s really happening inside your club.

By the end of the workshop, you won’t just understand the framework. You’ll have completed your own SWOT analysis and know how to use it moving forward.